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Port of Tacoma Uses Digital Communication to Engage Two Very Different Audiences

Communities and taxpayers. Shipping lines and transportation companies. Two audiences with very different needs but can be served by one solution.

The Port of Tacoma, Washington needed a digital communication solution that would proactively deliver relevant information to two different audiences but was having challenges ensuring messages were delivered and meeting automation needs.

After conducting a focus group with their key audiences and learning that they prefer to receive email and get information on their mobile devices, the Port of Tacoma decided that the GovDelivery Communications Suite by Granicus would best support a multichannel, mobile-friendly communications strategy.

Download this success story to learn more about how the Port of Tacoma’s increased communications help increase community engagement.

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