GRANICUS EXPERIENCE GROUP

Experience Centers

Collaborative workshops that help government and destination teams align priorities, solve complex challenges, build digital strategies, and create actionable roadmaps for transformation.

OVERVIEW

Where ideas become action

Whether you’re reimagining your digital front door, improving public engagement, modernizing services, or planning for AI-enabled government, Experience Centers help your team move from ideas to action. Led by the Granicus Experience Group (GXG), each workshop combines human-centered design, strategic facilitation, and deep government expertise to identify opportunities, align stakeholders, and accelerate progress toward measurable outcomes.

  • Government-focused expertise
  • Human-centered design methodology
  • Customized to your goals and maturity
  • Actionable outputs and roadmaps
  • Available onsite or virtually

Workshops designed around your challenges

No two Experience Centers are exactly alike. Every engagement is tailored to your goals, but common focus areas include:

Align around vision, target audiences, organizational goals, and success metrics.

Identify, prioritize, and sequence high-value initiatives across websites, communications, engagement, AI, customer service, and digital services.

Visualize the resident experience, uncover friction points, and identify opportunities for improvement.

Evaluate content, workflows, and governance practices to support scalable digital engagement.

Design omnichannel outreach and engagement approaches that encourage participation and action.

Define ownership, decision-making processes, and operating structures that support long-term success.

Proven in organizations like yours

Recent Experience Center engagements have helped organizations conduct strategic reviews of their current state, identify resident journey improvements, evaluate digital experiences, and explore future-state opportunities for websites, communications, and AI-enabled services.

Building a resident-first digital experience

GXG helped Arlington modernize its digital presence through a research-driven approach focused on resident needs. The project reduced website complexity, improved findability of critical content by 40%, and created a more intuitive digital experience for the public.

Modern domed stadium in Arlington, Texas, surrounded by trees and a reflective pond.

Creating one unified digital front door

Faced with 25 disconnected websites across 14 agencies, Franklin County partnered with Granicus to create a unified, resident-focused experience organized around what citizens need rather than agency structures. The new site attracted more than 93,000 visitors and generated 250 pieces of resident feedback in its first month.

City view - Franklin County, OH

Turning vision into a transformation roadmap

After an Experience Center workshop, GCCDD developed a phased roadmap to modernize operations, improve transparency, and increase efficiency. The resulting transformation is projected to save more than 850 staff hours annually, reduce meeting preparation time by 75%, and unlock significant operational savings.

Aerial view of Galveston, TX at sunset, showing ocean waves along a sandy beach, a beachfront road with colorful buildings, and a dense neighborhood stretching toward the horizon.
TALK TO THE TEAM

Ready to move from planning to progress?

Bring stakeholders together, build alignment, and create a roadmap for meaningful digital transformation.

Schedule an Experience Center consultation
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BEGIN THE JOURNEY

Ready to deliver exceptional outcomes?

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