BENCHMARK REPORT

2024 Short-term rental benchmark report

Granicus’ “2024 STR Benchmark Report” is a comprehensive review of data and trends in the short-term rental market that affect local and state governments.

Short-Term Rentals (STRs), often found on online platforms like Airbnb and VRBO, have become a ubiquitous feature of the hospitality landscape, offering alternative lodging options for travelers and the potential to generate significant economic benefits for communities. However, their rapid growth presents challenges for local governments, from impacts on housing affordability and neighborhood character to uncollected or unreported revenue.

We know it can be difficult to determine the scope of the short-term rental market, let alone the implications for any one community, so we’ve outlined key trends and considerations for governing bodies looking to better understand this dynamic industry.

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What you'll learn

  • Key industry trends: Gain proof of the explosive growth of short-term rentals, now exceeding 2.4 million listings, and its impact on local and state governments.
  • Economic impact: See how STRs boost local economies through tourism spending, tax revenue, and job creation.
  • Community challenges: Learn about the effects of STRs on housing affordability and public safety.
  • Actionable data: Explore insights from more than 500 local governments on how short-term rental policies shape communities.
  • Policy considerations: Expert guidance on developing effective regulations and closing enforcement gaps.
  • Real-world examples: Read about how cities like Nashville have successfully used STR compliance technology to recover tax revenue.
  • Growth projections: Receive insights into the future of the STR market, from rural areas to major tourist destinations, and how governments can prepare.
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Gain exclusive insights

This Benchmark Report explores the current state of the STR industry using significant, aggregated data insights from Host Compliance, a short-term rental software solution from Granicus, to outline these key opportunities and challenges for local and state governments. This data has been supplemented by complementary industry facts and figures as cited.

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Data-driven insights for local and state governments

Discover the latest trends, challenges, and opportunities in the short-term rental market.

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