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Granicus acquires Simpleview to help build digital experiences that address the whole community
Since the day Granicus was founded, we have been uniquely focused on helping governments build strong connections with the people who live and work in their communities. But residents are only part of the larger mosaic that contributes to vibrant, thriving communities. And Granicus, as ever, aims to help civic leaders understand, serve, and balance the needs of each of its diverse community audiences so that all may reach their full potential.
Today, Granicus announces a new era in digital experience solutions with the acquisition of Simpleview, an incredibly well-respected technology and services solution provider serving the destination marketing industry. This addition expands Granicus’ ability to better support experiences for the whole community, with Simpleview bringing decades of experience helping to promote, connect, and develop the visitor economy.
From small towns to big countries, Simpleview helps civic leaders communicate their rich stories, engage stakeholders, and attract visitors and events to foster growing and resilient local economies. Combined with the capabilities of Granicus’ Government Experience Cloud, our solutions will provide data-driven insights from across constituent experiences that have the power to fuel economic development and bolster local businesses while supporting investments in the special culture and community that drew residents to live there in the first place.
That’s our vision for bringing all these stakeholder interests together: One platform for building vibrant communities in which to live, work, play, and thrive.
For more than 20 years, Granicus and Simpleview have provided solutions that develop relevant digital subscribers, drive engagement, and deliver exceptional experiences to our respective audiences. Today, our combined reach and volume of experience data allows us to deliver community intelligence and actionable insights at massive scale across the full visit, live, work, invest continuum.
Together, we will leverage billions of digital interactions and experiences on our combined platforms to derive data-driven insights that help civic leaders better understand, measure, and ultimately advance community outcomes, economic health as well as resident and visitor experiences.
Granicus and Simpleview are committed to helping governments and destination marketing organizations deliver personalized, meaningful digital experiences to their diverse audiences as well as providing digital engagement forums that enhance natural relationships between residents, business owners, and visitors to create balanced, connected, and thriving communities.
Throughout our history, Granicus has been on a continuous journey of growth, developing and integrating the most comprehensive and innovative suite of government experience technologies and capabilities available, with a keen focus on the core customers we serve. The addition of Simpleview promises more of the same, as their products, mission, and culture align perfectly with those of Granicus, and the goals of our customers.
