There’s a common misconception that compliance with WCAG standards is possible by simply implementing “accessible technology”. While the right tools are a great first step, these standards are largely related to the content of a website. In order to maintain compliance with website accessibility standards, web editors should be familiar with WCAG measures and continually monitor and refine their website content.
To help, we’ve outlined three areas where you can make adjustments to ensure your residents can find and understand your website content.
Written material is in plain language if your audience can understand the information the first time they read or hear it. Applying plain language techniques to your communications efforts can help users find what they’re looking for quickly and easily. Consider incorporating the following:
Headings provide structure to content on a webpage, clearly describe the information that follows it, and allow users to scan and navigate through each section to find what they need quickly and easily. In addition, headings enable screen readers to go from heading to heading via keyboard shortcuts, similar to how the TAB key goes from link to link. When structuring your content hierarchy, it’s important to remember:
Images are not used just for decorative purposes; they’re also great for conveying information in a graphical way. In situations where an image is missing, – such as on screen readers – alternative text, or alt tags, provide a textual alternative. The following points are important to note when thinking about your website’s images and their alt tags:
If you’re interested in learning more best practices on website accessibility, download our Digital Accessibility Checklist.