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The Future of Local Government and the Importance of Building a Digital Public Square

How local governments can leverage digital operations to sustain—and grow—citizen engagement.

The importance of local government has never been more clear.

The recent pandemic led to a near-universal need for public assistance. And as the pandemic evolved, residents turned to their local governments for direction.

At the same time, another dynamic of civil unrest emerged. While people urgently needed to communicate with their local government during the pandemic, there was also a growing desire to want to communicate with their public offices and voice their opinions in matters of public policy.

With the convergence of these disparate crises, it’s clear that business-as-usual has been replaced with ready-for-anything. And there is no turning back. Governments need to become more nimble and adapt to this new normal of a deeper, more connected citizen-government relationship.

The answer is in digital transformation. The local government of the future is no longer around the corner. It is here—now—and it needs to provide the kinds of modern digitization that consumers have come to expect if it’s going to make a lasting impact.

In this guide, we’ll highlight the three pillars of the Digital Public Square of the future, one where citizens and governments build lasting and meaningful connections.

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