Key takeaways
Why content matters for GenAI
Discover how high-quality, resident-focused website content powers effective AI responses — and why outdated or missing content can lead to confusion.
Using site analytics to prepare for GenAI
Explore how your website’s traffic and search data can guide your content strategy and highlight areas for improvement.
Governance and team roles
Identify who on your team should own AI readiness — from content managers to AI agent administrators — and how to structure ongoing maintenance.
Content auditing for optimization
Get a practical checklist for reviewing and improving your website content to ensure it’s AI-ready.
See how GXA’s data can help you continuously improve your site and better understand resident needs.
Common mistakes and quick wins
Avoid common pitfalls and implement easy fixes that make a big impact — like converting PDFs to web pages and simplifying language.
Discover how high-quality, resident-focused website content powers effective AI responses — and why outdated or missing content can lead to confusion.
Explore how your website’s traffic and search data can guide your content strategy and highlight areas for improvement.
Identify who on your team should own AI readiness — from content managers to AI agent administrators — and how to structure ongoing maintenance.
Get a practical checklist for reviewing and improving your website content to ensure it’s AI-ready.
See how GXA’s data can help you continuously improve your site and better understand resident needs.
Avoid common pitfalls and implement easy fixes that make a big impact — like converting PDFs to web pages and simplifying language.
