How agencies can use notifications to create action from customers and citizens across programs and services.
The public sector no longer relies on only blast communications, reaching those they serve through multiple touchpoints, and delivering on the public’s expectations of personalized conversations while meeting and maintaining compliance.
Over 90% of Americans use a smartphone, and recent years have seen an upward trend of federal, local, and state governments leveraging text messaging to engage with those they serve.
Granicus is the leader connecting with audiences where they are most likely to engage, expanding communications strategies to include notifications ranging from two-way texting and short codes to email.
Notifications provide agencies with additional communication channels that meet customers where they are with the information they need at the right time that is frequently used while also providing data-driven insights to tailor and improve overall communication strategies.
