govDelivery

Virginia Increases Enrollment in Medicaid

In May 2018, Virginia Gov. Ralph Northam and state lawmakers reached an agreement to expand the Medicaid program, offering low- or no-cost health care options to close to 400,000 newly eligible adults statewide. New income eligibility requirements meant that more Virginians could receive benefits from the insurance program, and it was the mission of Virginia’s Department of Medical Assistance Services (DMAS) to inform as many newly eligible adults as possible in order to give them the opportunity to have health coverage. With the help of Granicus’ Digital Engagement Services team of digital communications experts and the email marketing, text message, and social media platform govDelivery, DMAS was able to enroll more than 250,000 new adult members in Medicaid.

Related Resources

Webinar

[Webinar 5/21] Successfully Turn the 21st Century IDEA into a Reality

Read More
Webinar

ADA Compliance and Digital Accessibility 101

Read More
Infographic

An Awesome Citizen Journey: Fort Worth, Texas

Read More
Guide

How Smart Governments Are Cutting the Cost of Public Meetings

Read More
Guide

How Smart Governments Are Cutting Website Costs

Read More
On-Demand Webinar

[Webinar 4/23] How The 21st Century IDEA is Transforming Customer Experience

Read More