SMS outreach best practices for state and local government
State and local governments increasingly use SMS to connect meaningfully with their communities.
The guide, “Concise Real-Time, Action-Oriented, and Personal Communications: Best Practices for SMS in Government Outreach Strategies,” offers a roadmap for using SMS to deliver personalized, timely messages that encourage engagement.
Whether sending reminders, gathering feedback, or driving participation, SMS allows agencies to reach people where they are most likely to respond — on their mobile devices.