SOLUTION

Digital communication & engagement

Build trust, engage residents, and make better informed decisions with effective public sector communications.

OVERVIEW

Get connected to your people

With mounting pressure for modern government experiences, our premium integrated communications solution can connect and engage your community. Granicus has partnered with public sector organisations of all levels and sizes to help amplify and digitise common communication tasks, leading to more positive experiences between you and the people you serve.

Two women talking outdoors

GOVERNMENT COMMUNICATIONS MADE EASY

  • Reach and engage more people
  • Facilitate two-way conversations
  • Efficiently gather insights and build trust
  • Make informed decisions
  • Prioritise and personalise communications with data-driven results
OUTCOME

Delivering critical messages to the right people at the right time

When flood storms hit South Yorkshire’s City of Doncaster Council, impactful emergency communications proved difficult, leading to negative feedback to the response. After integrating the audience segmentation tools found in Granicus’ digital communications platform, City of Doncaster Council was able to better serve their communities after a 2023 storm, ensuring critical messages got to the right residents in time to make a real difference.

“[govDelivery] was amazing compared to social media because we were able to help people find specific information and we knew people were finding it. We knew people were interested through analytics and keeping related pages up to date.”
Nick Fromont
Digital Communications Business Partner, City of Doncaster Council
How City of Doncaster Council improved communications with audience segmentation
Aerial view of the city of Doncaster council, where public sector organisations provide real-time, SMS communication with residents.
FEATURES

Transformative government communications

Offer citizens the ability to subscribe to the messages or project updates they want most. Our options for opt-in subscriptions can be customised for your website and will instantly increase your segmented audiences for future targeted communications.

Achieve your goals as a government communicator by engaging with residents everywhere they are (social media, text, and email). Send the right message at the right time, using the right channel to meet and exceed resident expectations.

As Granicus sends messages exclusively for public bodies, we can maintain strong relationships with Email Service Providers. This ensures messages sent via govDelivery are not identified as spam or junk in inboxes. We achieve inbox delivery rates in excess of 98%, which is significantly above the industry average.

Capture activity, participant attributes, and existing information to unify data across systems. Then, streamline communications with personalised messages to increase engagement.

Analyse the impact of your efforts and make improvements with our real-time reporting and analytics dashboard that helps you better understand what types of information, services, and projects resonate with your community.

CUSTOMER SUCCESS RESOURCES

See how others are achieving success

OTHER RESOURCES

Explore the most trusted marketing platform for government

PRODUCTS

Industry-leading digital communications products

Take your digital communications to the next level with proven solutions built for public sector.

JOIN THE PLATFORM

Easily connect and engage with our integrated communications solutions

Book a demo