{"id":40111,"date":"2017-05-10T15:28:54","date_gmt":"2017-05-10T19:28:54","guid":{"rendered":"https:\/\/granicus.com\/blog\/top-5-govdelivery-communications-cloud-updates-last-12-months\/"},"modified":"2024-02-22T10:01:27","modified_gmt":"2024-02-22T15:01:27","slug":"top-5-govdelivery-communications-cloud-updates-last-12-months","status":"publish","type":"blog_posts","link":"https:\/\/granicus.com\/uk\/blog\/top-5-govdelivery-communications-cloud-updates-last-12-months\/","title":{"rendered":"Top 5 GovDelivery Communications Cloud updates in the last 12 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Marketing"}}]}},"acf":{"page_type":"internal","external_url":"","page_template":"centered","sidebar_position":"right","post_author":"","post_date":"","post_description":"","post_link":"","post_file":false,"media_gallery":false,"project_metrics_title":"","project_metrics":false,"show_hero":false,"hero_margin":false,"hero_type":"image","hero_subhead":"","hero_headline":"","hero_text":"","hero_button":"","hero_icon":false,"hero_image":false,"sidebar_type":"sticky","content_builder_sidebar_group":{"content_builder_sidebar":false},"flexible_page_builder_group":{"flexible_page_builder_fields":[{"acf_fc_layout":"wysiwyg","add_menu_anchor":false,"anchor_menu_text":"","wysiwyg_group":{"show_section":true,"alignment":"left","subhead":"","headline":"","wysiwyg":"<p>At Granicus, we\u2019re constantly making updates to our solutions to better serve our users. In the past year alone, we\u2019ve made hundreds of changes so that the over 3,000 organisations using our solutions can continue to change citizens\u2019 lives for the better \u2013 whether it\u2019s by communicating about traffic updates or webcasting a public meeting.<\/p>\n<p>The last year has been particularly active for the GovDelivery Communications Cloud platform, a solution that enables organisations to connect with over 150 million people via email, text message and social media.<\/p>\n<p>With every message being used to directly impact and improve the lives of citizens, Granicus made strategic enhancements to make the experience more user-friendly, secure, and sophisticated for our users\u2019 needs.<\/p>\n<p>Here is a recap of the top five updates to the GovDelivery Communications Cloud in the past 12 months:<\/p>\n<h3>1.\u00a0Enhanced overlays<\/h3>\n<p>We know from the recent <a href=\"https:\/\/uk.granicus.com\/pdfs\/guide_2016_benchmark_report.pdf\">Granicus Benchmark Report<\/a> that overlays are the most effective way to increase email subscribers quickly. In fact, the median organisation in 2016 saw a 174 per cent increase in their subscribers due to an overlay.<\/p>\n<p>Now, creating and hosting an effective overlay is easier than ever. While prior to the past year, it was possible to create a custom-designed overlay for web properties, due to enhancements organisations can now include data-gathering questions that boost an overlay\u2019s success rate in obtaining new subscribers. The overlay\u2019s ability to gather more data, combined with its high likelihood of increasing your subscriber count, makes it an efficient tool to know more about your citizens and enhance targeting.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18400 size-full\" src=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1.jpg\" sizes=\"auto, (max-width: 1236px) 100vw, 1236px\" srcset=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1.jpg 1236w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1-600x339.jpg 600w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1-768x434.jpg 768w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1-900x509.jpg 900w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1-300x170.jpg 300w\" alt=\"\" width=\"1236\" height=\"699\" \/><\/p>\n<p>For more information on how overlays work, visit our<a href=\"https:\/\/insights.govdelivery.com\/Communications\/CommunicationsCloud\/Subscribers\/Growing_Your_Audience\/Harnessing_Existing_Traffic\/01Using_Overlays\"> Understanding Overlays<\/a> article. To implement an enhanced overlay, talk with your client success consultant (Amish Patel or Lorna Perry, here in the UK).<\/p>\n<h3>2. New\u00a0user experience<\/h3>\n<p>For GovDelivery admins, you may have noticed a more user-friendly experience with a new look and enhanced design. The more modern look and feel of the GovDelivery Communications Cloud offers familiar and predictable patterns widely used across the web.<\/p>\n<p>The changes we\u2019re making to the GovDelivery Communications Cloud continue this work, and aim to make our tools more intuitive for you and your team. For example, new links now featured at the top of the page help you know where you are, and how to navigate back to previous pages, quickly and easily.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-18397 size-large\" src=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2-900x509.jpg\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" srcset=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2-900x509.jpg 900w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2-600x340.jpg 600w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2-768x435.jpg 768w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2-300x170.jpg 300w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2.jpg 1235w\" alt=\"\" width=\"900\" height=\"509\" \/><\/p>\n<p>The tool now also features a drop-down menu on the right of the screen, right where you expect it. In the new user experience, users are able to find their personal information, such as role, profile and security settings, and our support site, all in one place.<\/p>\n<h3>3. Improved audience targeting and citizen information<\/h3>\n<p>Being able to reach your audience is one of the cornerstones of effective communications strategies, so having enhanced tools and tactics for targeting your subscriber lists has become more important than ever.<\/p>\n<p>If your organisation uses an analytics tool, like Google Analytics, to track visitors to your website, you can add link tracking parameters in your GovDelivery bulletins. Prior to this year\u2019s changes, you had the ability to use macros to dynamically include information in those parameters specific to the bulletin, subscriber, or your account. Doing so lets you segment your website traffic more granularly. For example, you could use the Bulletin Identifier macro to see which website visitors came from a specific bulletin you sent \u2013 telling you how effective your message was, and how it\u2019s driving traffic to your website.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18398 aligncenter\" src=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-3.jpg\" sizes=\"auto, (max-width: 415px) 100vw, 415px\" srcset=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-3.jpg 415w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-3-300x265.jpg 300w\" alt=\"\" width=\"415\" height=\"366\" \/><\/p>\n<p>The new capabilities now go even beyond measuring link clicks. For example, you can use macros to identify what pages on your site visitors from a GovDelivery bulletin navigate to. You could also track how many visitors made a purchase on your site or successfully signed up for an event. As content marketing becomes more and more sophisticated, having the right metrics in place to tell you what\u2019s working to convert your audience to action is crucial.<\/p>\n<p>Want to learn more? Check out the<a href=\"https:\/\/insights.govdelivery.com\/Communications\/CommunicationsCloud\/Account_Management\/Account-Level_Settings\/Tracking_GovDelivery_Traffic\"> Tracking GovDelivery Traffic<\/a> article.<\/p>\n<h3>4. Segmenting is easier than ever<\/h3>\n<p>We know that monitoring email metrics matters, and that open and click rates are important for telling us how effective our subject lines, headers, content, and calls to action are at capturing our audience\u2019s attention.<\/p>\n<p>Prior to this year, users of the GovDelivery Communications Cloud were able to monitor open and click activity for subscribers who received a bulletin.<\/p>\n<p>With new enhancements, users can now see open and click activity for all subscribers, which allows you to send follow-up messages to audiences who did not open or click your message due to inaction or falling outside of the initial targeted segment. These new changes make creating campaigns for segmented lists, whether manual or automated, easier than ever.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18399 size-large\" src=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4-900x453.png\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" srcset=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4-900x453.png 900w, https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4-600x302.png 600w, https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4-768x387.png 768w, https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4-300x151.png 300w, https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4.png 1084w\" alt=\"\" width=\"900\" height=\"453\" \/><\/p>\n<p>For example, if you filter for subscribers who did not open a bulletin, subscribers who did not receive the bulletin will be included. We made this change so that our filters can be as flexible as possible. If you want to restrict your audience to subscribers who received a bulletin<i> and<\/i> did not open it, you can do so using two filters.<\/p>\n<h3>5. Improved security<\/h3>\n<p>As the first (and only) digital communications platform to receive FedRAMP approval (NB: this is relevant to accounts in the US), Granicus takes security very seriously. GovDelivery Communications Cloud users have always had the benefit of restricting login access to a specific list of IP addresses, which protects all information in your account.<\/p>\n<p>While users of the GovDelivery Communications Cloud still have that ability, enhancements have made it possible to restrict access to a list of trusted IP addresses without restricting login to only those addresses. When you choose this option, any login attempt that occurs outside your list of trusted IP addresses is flagged in the Administrator Login History Report. You can use this report to monitor login activity and look for suspicious activity \u2013 empowering your control over security threats.<\/p>\n<h3>6. Bonus! Launch of the Advanced Package<\/h3>\n<p>This past year, Granicus launched the Advanced Package for Communications Cloud, which added streamlined marketing capabilities such as audience segmentation, personalisation, message testing, and mobile engagement. The Advanced Package enables organisations to use pre-built campaigns to increase engagement metrics and deliverability by creating automated touch-points for every subscriber, and enhanced A\/B testing capabilities that allow organisations to compare two variables to better optimise a marketing campaign\u2019s success. For more information on the Advanced Package, <a href=\"https:\/\/granicus.wistia.com\/medias\/7q5ymyhrm7?embedType=async&amp;videoFoam=true&amp;videoWidth=500\">watch this informational video<\/a>.<\/p>\n<p>At Granicus, we\u2019re proud of the changes we\u2019ve made to the GovDelivery Communications Cloud to enhance the experience for our users. While these are only a small portion of the updates made over the last year, we are seeing great value in their ability to help you \u2013 our users \u2013 better reach your audiences and connect with citizens.<\/p>\n<p><i>If you are looking for a more comprehensive list of the changes made to the GovDelivery Communications Cloud, please<\/i><a href=\"https:\/\/www.slideshare.net\/GovDeliveryUS\/govdelivery-communications-cloud-updates\"><i>\u00a0download this slideshare presentation with more information<\/i><\/a><i>.<\/i><\/p>\n","button":""}}]},"posts_slider_group":{"show_section":true,"posts_slider":[{"add_anchor":false,"anchor_name":"","background_color":"green","slider_subhead":"","slider_headline":"Discover More Blogs","slider_text":"","slider_type":"blog_posts","manual_resources":false,"slider_resource_tax":"recent","add_additional_filters":false,"department_filter":false,"market_filter":false,"outcome_filter":false,"product_filter":false,"region_filter":false,"solution_filter":false,"topic_filter":false,"slider_link":{"title":"View All Resources","url":"\/uk\/learning-center\/","target":""},"slider_link_icon":false}]},"centered_layout_builder_clone":{"flexible_page_builder_group":{"flexible_page_builder_fields":[{"acf_fc_layout":"wysiwyg","add_menu_anchor":false,"anchor_menu_text":"","wysiwyg_group":{"show_section":true,"alignment":"left","subhead":"","headline":"","wysiwyg":"<p>At Granicus, we\u2019re constantly making updates to our solutions to better serve our users. In the past year alone, we\u2019ve made hundreds of changes so that the over 3,000 organisations using our solutions can continue to change citizens\u2019 lives for the better \u2013 whether it\u2019s by communicating about traffic updates or webcasting a public meeting.<\/p>\n<p>The last year has been particularly active for the GovDelivery Communications Cloud platform, a solution that enables organisations to connect with over 150 million people via email, text message and social media.<\/p>\n<p>With every message being used to directly impact and improve the lives of citizens, Granicus made strategic enhancements to make the experience more user-friendly, secure, and sophisticated for our users\u2019 needs.<\/p>\n<p>Here is a recap of the top five updates to the GovDelivery Communications Cloud in the past 12 months:<\/p>\n<h3>1.\u00a0Enhanced overlays<\/h3>\n<p>We know from the recent <a href=\"https:\/\/uk.granicus.com\/pdfs\/guide_2016_benchmark_report.pdf\">Granicus Benchmark Report<\/a> that overlays are the most effective way to increase email subscribers quickly. In fact, the median organisation in 2016 saw a 174 per cent increase in their subscribers due to an overlay.<\/p>\n<p>Now, creating and hosting an effective overlay is easier than ever. While prior to the past year, it was possible to create a custom-designed overlay for web properties, due to enhancements organisations can now include data-gathering questions that boost an overlay\u2019s success rate in obtaining new subscribers. The overlay\u2019s ability to gather more data, combined with its high likelihood of increasing your subscriber count, makes it an efficient tool to know more about your citizens and enhance targeting.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18400 size-full\" src=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1.jpg\" sizes=\"auto, (max-width: 1236px) 100vw, 1236px\" srcset=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1.jpg 1236w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1-600x339.jpg 600w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1-768x434.jpg 768w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1-900x509.jpg 900w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Update-1-300x170.jpg 300w\" alt=\"\" width=\"1236\" height=\"699\" \/><\/p>\n<p>For more information on how overlays work, visit our<a href=\"https:\/\/insights.govdelivery.com\/Communications\/CommunicationsCloud\/Subscribers\/Growing_Your_Audience\/Harnessing_Existing_Traffic\/01Using_Overlays\"> Understanding Overlays<\/a> article. To implement an enhanced overlay, talk with your client success consultant (Amish Patel or Lorna Perry, here in the UK).<\/p>\n<h3>2. New\u00a0user experience<\/h3>\n<p>For GovDelivery admins, you may have noticed a more user-friendly experience with a new look and enhanced design. The more modern look and feel of the GovDelivery Communications Cloud offers familiar and predictable patterns widely used across the web.<\/p>\n<p>The changes we\u2019re making to the GovDelivery Communications Cloud continue this work, and aim to make our tools more intuitive for you and your team. For example, new links now featured at the top of the page help you know where you are, and how to navigate back to previous pages, quickly and easily.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-18397 size-large\" src=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2-900x509.jpg\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" srcset=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2-900x509.jpg 900w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2-600x340.jpg 600w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2-768x435.jpg 768w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2-300x170.jpg 300w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-2.jpg 1235w\" alt=\"\" width=\"900\" height=\"509\" \/><\/p>\n<p>The tool now also features a drop-down menu on the right of the screen, right where you expect it. In the new user experience, users are able to find their personal information, such as role, profile and security settings, and our support site, all in one place.<\/p>\n<h3>3. Improved audience targeting and citizen information<\/h3>\n<p>Being able to reach your audience is one of the cornerstones of effective communications strategies, so having enhanced tools and tactics for targeting your subscriber lists has become more important than ever.<\/p>\n<p>If your organisation uses an analytics tool, like Google Analytics, to track visitors to your website, you can add link tracking parameters in your GovDelivery bulletins. Prior to this year\u2019s changes, you had the ability to use macros to dynamically include information in those parameters specific to the bulletin, subscriber, or your account. Doing so lets you segment your website traffic more granularly. For example, you could use the Bulletin Identifier macro to see which website visitors came from a specific bulletin you sent \u2013 telling you how effective your message was, and how it\u2019s driving traffic to your website.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18398 aligncenter\" src=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-3.jpg\" sizes=\"auto, (max-width: 415px) 100vw, 415px\" srcset=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-3.jpg 415w, https:\/\/granicus.com\/wp-content\/uploads\/image\/jpeg\/Comms-Cloud-Update-3-300x265.jpg 300w\" alt=\"\" width=\"415\" height=\"366\" \/><\/p>\n<p>The new capabilities now go even beyond measuring link clicks. For example, you can use macros to identify what pages on your site visitors from a GovDelivery bulletin navigate to. You could also track how many visitors made a purchase on your site or successfully signed up for an event. As content marketing becomes more and more sophisticated, having the right metrics in place to tell you what\u2019s working to convert your audience to action is crucial.<\/p>\n<p>Want to learn more? Check out the<a href=\"https:\/\/insights.govdelivery.com\/Communications\/CommunicationsCloud\/Account_Management\/Account-Level_Settings\/Tracking_GovDelivery_Traffic\"> Tracking GovDelivery Traffic<\/a> article.<\/p>\n<h3>4. Segmenting is easier than ever<\/h3>\n<p>We know that monitoring email metrics matters, and that open and click rates are important for telling us how effective our subject lines, headers, content, and calls to action are at capturing our audience\u2019s attention.<\/p>\n<p>Prior to this year, users of the GovDelivery Communications Cloud were able to monitor open and click activity for subscribers who received a bulletin.<\/p>\n<p>With new enhancements, users can now see open and click activity for all subscribers, which allows you to send follow-up messages to audiences who did not open or click your message due to inaction or falling outside of the initial targeted segment. These new changes make creating campaigns for segmented lists, whether manual or automated, easier than ever.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18399 size-large\" src=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4-900x453.png\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" srcset=\"https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4-900x453.png 900w, https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4-600x302.png 600w, https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4-768x387.png 768w, https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4-300x151.png 300w, https:\/\/granicus.com\/wp-content\/uploads\/image\/png\/Comms-Cloud-Update-4.png 1084w\" alt=\"\" width=\"900\" height=\"453\" \/><\/p>\n<p>For example, if you filter for subscribers who did not open a bulletin, subscribers who did not receive the bulletin will be included. We made this change so that our filters can be as flexible as possible. If you want to restrict your audience to subscribers who received a bulletin<i> and<\/i> did not open it, you can do so using two filters.<\/p>\n<h3>5. Improved security<\/h3>\n<p>As the first (and only) digital communications platform to receive FedRAMP approval (NB: this is relevant to accounts in the US), Granicus takes security very seriously. GovDelivery Communications Cloud users have always had the benefit of restricting login access to a specific list of IP addresses, which protects all information in your account.<\/p>\n<p>While users of the GovDelivery Communications Cloud still have that ability, enhancements have made it possible to restrict access to a list of trusted IP addresses without restricting login to only those addresses. When you choose this option, any login attempt that occurs outside your list of trusted IP addresses is flagged in the Administrator Login History Report. You can use this report to monitor login activity and look for suspicious activity \u2013 empowering your control over security threats.<\/p>\n<h3>6. Bonus! Launch of the Advanced Package<\/h3>\n<p>This past year, Granicus launched the Advanced Package for Communications Cloud, which added streamlined marketing capabilities such as audience segmentation, personalisation, message testing, and mobile engagement. The Advanced Package enables organisations to use pre-built campaigns to increase engagement metrics and deliverability by creating automated touch-points for every subscriber, and enhanced A\/B testing capabilities that allow organisations to compare two variables to better optimise a marketing campaign\u2019s success. For more information on the Advanced Package, <a href=\"https:\/\/granicus.wistia.com\/medias\/7q5ymyhrm7?embedType=async&amp;videoFoam=true&amp;videoWidth=500\">watch this informational video<\/a>.<\/p>\n<p>At Granicus, we\u2019re proud of the changes we\u2019ve made to the GovDelivery Communications Cloud to enhance the experience for our users. While these are only a small portion of the updates made over the last year, we are seeing great value in their ability to help you \u2013 our users \u2013 better reach your audiences and connect with citizens.<\/p>\n<p><i>If you are looking for a more comprehensive list of the changes made to the GovDelivery Communications Cloud, please<\/i><a href=\"https:\/\/www.slideshare.net\/GovDeliveryUS\/govdelivery-communications-cloud-updates\"><i>\u00a0download this slideshare presentation with more information<\/i><\/a><i>.<\/i><\/p>\n","button":""}}]}},"post_slider_clone":{"posts_slider_group":{"show_section":true,"posts_slider":[{"add_anchor":false,"anchor_name":"","background_color":"green","slider_subhead":"","slider_headline":"Discover More Blogs","slider_text":"","slider_type":"blog_posts","manual_resources":false,"slider_resource_tax":"recent","add_additional_filters":false,"department_filter":false,"market_filter":false,"outcome_filter":false,"product_filter":false,"region_filter":false,"solution_filter":false,"topic_filter":false,"slider_link":{"title":"View All Resources","url":"\/uk\/learning-center\/","target":""},"slider_link_icon":false}]}},"call_to_action":{"hide_call_to_action":false,"color":"red","custom_cta":false,"custom_subhead":"","custom_headline":"","custom_description":"","custom_link":null,"custom_image":false}},"_links":{"self":[{"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/blog_posts\/40111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/blog_posts"}],"about":[{"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/types\/blog_posts"}],"author":[{"embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/users\/11"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/media\/40112"}],"wp:attachment":[{"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/media?parent=40111"}],"wp:term":[{"taxonomy":"resource_tax_market","embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/resource_tax_market?post=40111"},{"taxonomy":"resource_tax_dept","embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/resource_tax_dept?post=40111"},{"taxonomy":"resource_tax_type","embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/resource_tax_type?post=40111"},{"taxonomy":"resource_tax_region","embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/resource_tax_region?post=40111"},{"taxonomy":"resource_tax_outcomes","embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/resource_tax_outcomes?post=40111"},{"taxonomy":"resource_tax_topic","embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/resource_tax_topic?post=40111"},{"taxonomy":"resource_tax_products","embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/resource_tax_products?post=40111"},{"taxonomy":"resource_tax_solutions","embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/resource_tax_solutions?post=40111"},{"taxonomy":"resource_tax_services","embeddable":true,"href":"https:\/\/granicus.com\/uk\/wp-json\/wp\/v2\/resource_tax_services?post=40111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}