Is There a Best Time to Send an Email?

By Anna Stroncek, Marketing & Communications Intern, GovDelivery With an average of 144.8 billion e-mails sent worldwide on a daily basis, a continually daunting question weighs on the minds of almost all those involved in digital communications: “When is the best time to send an e-mail?” A typical corporate user receives approximately 110 e-mails per… Read more »


Digital communicators transform service delivery. We are change agents.

By Kathy Kyle, Digital Communications Consultant, GovDelivery Among the many topics discussed at this year’s Communications Camp (@commscamp | #commscamp13), the one that resonated most with me was how to best demonstrate the value of digital communications. If we can’t measure our impact as communicators, how can we influence and transform our organisations? As a… Read more »


Choosing the right path

By Anna Stroncek, Marketing & Communications Intern, GovDelivery It’s easy to get swept up in the love affair that is digital communications; really, what’s not to love? The opportunities that digital communications can produce are numerous for any given organization (imagine, once and for all, not having to lay out that newsletter month after month!)… Read more »


Bridging the gulf of engagement

By Dave Worsell, Director, Government Solutions, GovDelivery UK For Government to achieve its aim of Digital by Default something very important needs to change in 2013. While many public services are available online, the truth is that not enough citizens use them and the considerable investment in the development of electronic public services hasn’t been… Read more »


How effective is your government website?

Even in this computer-driven age when information is virtually at our fingertips, many people still discover that finding the answer to a simple question can be a protracted, frustrating, complex process. Unfortunately, in many cases, government agencies are a prime offender in perpetuating this information muddle. Consider many government websites: Users go to a government… Read more »


MUSTARD MAIL: 20 things to learn from #govd12

This is a guest post from Dan Slee, Senior Press and Publicity Officer at Walsall Council in England. Last Thursdsay, Dan attended GovDelivery UK’s Annual Digital Communications conference to hear more about delivering real value to the public through effective use of digital communications. Okay, so here’s three things that may just help you fall… Read more »


Shifting gears

By Dave Worsell, Director, Government Solutions, GovDelivery UK Up and down the UK, local government project teams are developing channel shift strategies, implementing new citizen relationship management systems (CRMs) and developing new websites.  The primary aim behind many of these projects is to promote customer self-service and reduce costs. These projects are costing local government millions… Read more »


When’s the perfect time to engage citizens?

By Amish Patel, Client Development Consultant, GovDelivery UK Many of our clients rely on us to help them implement digital communication best practices, and one of the many questions we get is, “When is the best time to launch and promote citizen engagement services?” In our minds, there is never a bad time, but in… Read more »


Are silos preventing you from achieving concrete channel shift?

By Mark Nicholson, Account Director, GovDelivery UK My interest was reignited recently on the topic of useful information being virtually untapped (and potentially rendered useless) because certain “islands of information” remain unlinked.  This can be for technical reasons or, in the UK, Data Protection.  Both are a human problem which really should be sorted out… Read more »


The Power of One

By Dave Worsell, Director, Government Solutions, GovDelivery UK I was recently asked to present to the UK Government Digital Service (GDS) for a “Lunch and Learn” session.  The purpose of the presentation was to demonstrate the importance of proactive public sector communications and some of the risks and pitfalls when providing proactive communication on a… Read more »