Would you order your birth certificate online?

By Mary Yang, Marketing Communications Manager, GovDelivery Earlier this week, Government Technology featured an article about Ottawa County, Mich., which announced a service that is rarely seen in local, state or federal government. Citizens can now “order and instantly print out certified copies of vital records from the county clerk’s office” through their website. This… Read more »

State of Indiana – Now reaching 1 million digital subscribers

By Mary Yang, Marketing Communications Manager, GovDelivery Earlier this month, the State of Indiana crossed the 1 million subscriber milestone with their digital communications program. It’s sort of mind-boggling (and awesome) when you think about what that means: Indiana was able to get 1 million of their residents to raise their hands and say, “Yes,… Read more »

Want to Sweeten Your Citizen Outreach? Head to the Fair!

As summer comes to an end, many of us bid the warm weather farewell by heading to our local state or county fairs to take in what’s left of outdoor entertainment (and fill up on fried food of course!). Fairs across the US draw large crowds throughout the summer, making it a perfect forum for public outreach from state and local government agencies.
The Kitsap County fair in Bremerton, Washington brought in about 35,000 people during its annual 5 day run in late August. This year, the communications department at Kitsap County decided to capitalize on this opportunity to promote the Kitsap County Electronic Communication System (KENS).

Dealing with negative feedback in social media

By Lauren Modeen, Digital Strategist, GovDelivery Professional Services Regardless of whether you are representing yourself, an agency, a company, a non-profit, or a campaign online, you will most likely encounter negative digital feedback. While you cannot control what the world puts in front of you, you can control how you respond. In fact, how you… Read more »

Three ways cities and states can increase revenue

By Steve Ressler, Founder & President, GovLoop 2010 has been a tough year for state and local governments.  From furloughs to layoffs to cutting services, the budget situation is dire.   It's pretty simple when you have a budget shortfall. You have two options – cut costs, increase revenue. Most of the focus has been… Read more »

Communicate effectively or watch your program fail

By Scott Burns, CEO & co-Founder, GovDelivery In the private sector, we take for granted that effective communication is a mission critical function.  It’s a matter of survival.  If a company has a good product or service, but can’t explain it well, the company goes under.  It’s that simple.  In the public sector, the value… Read more »

Why engagement in government matters

By Bobbie Browning, Senior Vice President Engaging customers, building relationships and encouraging return visitors are hallmarks of outstanding B2C websites. Leaders in this arena are Apple®, Amazon® and Wells Fargo®. In the age of 4G networks, personalized product updates and mobile shopping applications, we’ve come to expect highly-personalized and efficient online experiences. I can order… Read more »