The Communications Milkshake

If three is company, then three hundred is one heck of a party. At last year’s Federal Digital Communications event, “The Transformative Power of Communications,” over three hundred attendees listened to presentations and panel discussions by some of the industry’s leading experts. Featuring a keynote address by Peter Sims, best-selling author of Little Bets, the… Read more »


Tips for Reconnecting and Rebuilding After the Shutdown

Like you, we’re breathing a giant sigh of relief that the federal government shutdown has ended and that hundreds of  government employees are finally able to go back to work. But as much as you may want to jump back into the projects you were working on, it’s hard to ignore that the public’s confidence… Read more »


FSA: Managing Complex Communications

By Ryan Kopperud, Content Editor It’s no secret that government organizations are large, complex, and ever-changing institutions. But what can be a secret is how those huge organizations responsible for communicating with hundreds of thousands of people, do so in a unified and effective way. With a wide variety of information to communicate and needs… Read more »


Avoid the 3 Deadly Sins That Are Limiting Your Website Traffic

I saw this article recently on MarketingProfs, “Three Deadly Reasons Most Websites Fail,” outlining why most websites struggle to get the results they want. While the original post is geared toward marketing professionals, the concepts can easily be applied to communicators in the public sector looking to improve online engagement with constituents. The article discussed… Read more »


Tips for empowering customer service employees

Customer service is a core function of government, yet 60 percent of government executives describe citizens’ attitudes toward government as “frustrated,” according to a recent Government Business Council survey. One way to improve the reputation of your organization is to empower frontline employees so they can provide better customer service. Excellent customer service is a… Read more »


3 Ways Peer-to-Peer Services Will Rock Government’s World

Last week, I was able to attend the 2013 Personal Democracy Forum in New York City.  This conference and community is about the present and future impact of digital technologies on our democracy.  While listening to many of the thought-provoking and passionate presentations, there were a few different ideas that really spoke to me. Here… Read more »


Digital communications improve customer service

In an era of limited resources, governments need to build strong relationships with citizens and stakeholders, and what better place to start than by improving customer service. That’s just what public sector entities in the United Kingdom plan to do. In a GovDelivery survey of almost 100 UK government employees, respondents identified customer service as… Read more »


Collaboration is a hot trend for state & local governments

For state and local governments, budgets have been cut across the board while technologies have advanced, which has led to the concept of “shared services.” Shared services, with technologies hosted in the cloud, would allow many state and local governments to combine the use of specific technologies or solutions. Organizations using those services would help… Read more »


Going All Digital: How to Move Paper-Based Transactional Messages Online

I don’t have to tell you how constrained government budgets are these days. If you work in government, you know the depth of budget cuts and lack of resources – but this doesn’t mean that you stop doing the important work you’ve done before. You still need to communicate with your citizens and stakeholders about… Read more »


Choosing the right path

By Anna Stroncek, Marketing & Communications Intern, GovDelivery It’s easy to get swept up in the love affair that is digital communications; really, what’s not to love? The opportunities that digital communications can produce are numerous for any given organization (imagine, once and for all, not having to lay out that newsletter month after month!)… Read more »