“Citizen experience” has been a popular buzzword recently, spawning new challenges and questions for government agencies. So what exactly is the citizen experience, and why should public sector teams care about it? Read more to find out.
There is no “secret sauce” to get the best digital engagement , but there are tips you can incorporate into your communications plan to help boost your engagement numbers. Check out the 20 tips now.
You serve a wide variety of citizens with diverse needs. Anticipating and recording their behavioral responses to outreach — let alone putting a measure of value on those responses — can seem like a winding road of guesswork. The distance between outreach and outcomes is broad and intricate. How can you reliably measure the ROI of your communications?
Government agencies often struggle with reaching and engaging diverse populations. Our guide can help.
The state of government open data portals is not the best, but with DKAN steps can be taken to make sure you and your audience are getting the most out of your open data efforts.
We recently published a thought leadership piece on how digital marketing leads to better public engagement. Over the course of the next few weeks, we will break down each step so you can put our plan to practice within your own organization. The following post will explore “Step 1” of the series, creating marketing goals,… Read more »
Recent policy updates could mean the end of organic social media marketing on Facebook. Find out how you can shift your digital strategy so you don’t miss a beat. Last November, Facebook announced that beginning in January of 2015, it will limit the amount of “overly promotional” posts that show up organically in… Read more »
By John Simpson, Engagement Consultant at GovDelivery There are a few basic components that anyone can leverage when beginning to develop the framework for their digital engagement strategy or evaluate an existing one. This blog series will go into each of these basics reviewed in our webinar on Stakeholder Engagement in Federal Government to provide… Read more »
By Lucas Pillman, Implementation Consultant For most public sector organizations, just having a website is not enough when it comes to engaging stakeholders and increasing stakeholder satisfaction. Government communicators need to be constantly driving traffic to that website through multiple channels so that their mission-driven content is consistently being engaged with and used by stakeholders.… Read more »
As a government agency, serving your stakeholders is at the core of your mission. You have information that your citizens need, and it’s your job as a communicator to get it to them. But getting the right information to the right people at the right time isn’t as simple as sending a letter anymore. While… Read more »