What do you do when you’ve got important information to get out to a massive digital audience, but you’ve hit a plateau in your email subscriber growth? It was this exact situation that prompted the staff of MyHealtheVet, an online health portal at the Department of Veterans Affairs, to ask questions and search for a… Read more »
Government programs can’t be successful if potential participants don’t know about them. In order to achieve this awareness, organizations need to have a strategy for meeting the right audiences, on the right channel at the right time. Some organizations like the Department of Veterans Affairs are already doing this. So Granicus brought in Chip Harman,… Read more »
The Department of Veterans Affairs (VA) has made innovative strides in ensuring that Veterans and their families get the information that they need.