Conferences Round Up Part 1: Trends from 3CMA, NAGW and More

This month, public sector leaders from around the country gathered to discuss the latest in best practices and trends across digital government. We’ll be bringing you the best of the best, and some of the hot topics taking over the public sector, pulled straight from these conferences over our next few blog posts. So if… Read more »


Digital Engagement Strategy Series: Measure and Analyze Outreach Results (3)

By John Simpson, Engagement Consultant at GovDelivery There are a few basic components that anyone can leverage when beginning to develop the framework for their digital engagement strategy or evaluate an existing one. This blog post is part of a larger series tied to our recent webinar on Stakeholder Engagement in Federal Government. If you… Read more »


Top 7 Email Metrics You Should Be Measuring

By John Simpson, Engagement Consultant at GovDelivery  Most government organizations don’t need to be convinced of the importance of email and its impact in reaching key audiences and getting people to take action. However, not every organization knows how to best measure the results of its outreach or even what metrics are available. Although every… Read more »


Who Knew? Round Tables Increase Collaboration & Sense of Belonging

Who knew? All we need to be more productive and to help foster creative collaboration amongst our fellow colleagues is…(insert drum roll here, please)…a round table. According to a recent study, “The Geometry of Persuasion: How Do Seating Layouts Influence Consumers,” conducted by UBC’s Sauder School of Business, participants were asked to sit at either… Read more »


How UK Government Organisations are Improving Citizen Engagement

By Kathy Kyle, Digital Communications Consultant at GovDelivery UK According to a Capgemini/ European Commission eGovernment Benchmark report, less than half of Europeans don’t use digital government services. Despite the increase in the uptake of digital services across virtually every sector, 80 per cent of those not using digital services for government business are simply… Read more »


Hack for MN 2013

By Ben Ortega, Senior Software Engineer at GovDelivery On June 1st we celebrated the first annual National Day of Civic Hacking, a day dedicated to leveraging technology and open data to improve communities. Not satisfied with a typical single day event, our local civic-minded techies at Open Twin Cities organized Hack for MN, a weekend-long… Read more »


Insights for Government Organizations: Responding to Public Opinion with 2013 Trends

The results of a national survey recently released by the Pew Research Center reveals that favorable approval ratings for state and local government continued this year while opinions of the federal government hit a new low. The survey conducted this March with 1,501 adults from all 50 states resulted in positive ratings across party lines… Read more »


Top 10 (Easy) Ways to Make Your Emails Work for Mobile

I don’t need to convince you that we are in the midst of a massive shift in the way we access information. The days of desktop dominance have given way to mobile devices. This is especially true for email. With each passing month, more and more people are accessing their email on their phones and… Read more »


Does channel shift require cultural shift?

We’ve been writing about ‘channel shift’ in government for some time. The benefits of using new digital channels for citizen communications are clear – the Cabinet Office expects the UK government to realise savings of 1.2 billion pounds sterling by 2015 through its Government Digital Strategy. So, what’s holding us up? It takes more than… Read more »


Is There a Best Time to Send an Email?

By Anna Stroncek, Marketing & Communications Intern, GovDelivery With an average of 144.8 billion e-mails sent worldwide on a daily basis, a continually daunting question weighs on the minds of almost all those involved in digital communications: “When is the best time to send an e-mail?” A typical corporate user receives approximately 110 e-mails per… Read more »