Follow These Tips to Create Impact with Graphics

There are many ways to tell a story. In my last post, Jazz Up Text with Graphics to Capture Reader Attention, I discussed why infographics are so important to communicators – and to the story you’re trying to tell. From comic-like images to instructional diagrams to traditional charts and graphs, visuals can increase readership and… Read more »


Jazz Up Text With Graphics to Capture Reader Attention

One small change can make the difference between your digital communications getting read or ignored. And it’s an easy change to make. Simply add graphics to your text and you’ll get more traffic, increased readership, and better search engine optimization (SEO). The increases can be quite dramatic. High quality visuals are 30 times more likely… Read more »


Silos Don’t Work in Emergency Communications

As a government professional, chances are you know a thing or two about emergency notifications. It’s a critical tool that is an absolute necessity as a means to communicate effectively with the public in times of emergencies. However, what you may not realize is that using a single platform system to manage your emergency communications… Read more »


PLUS ONE: Why Google+ is now part of the comms landscape

Guest Post by Dan Slee Ladies and gentlemen, I admit it. Google+ is starting to become a contender for comms people.  Yes, it’s true that it has only a percentage of the users that Facebook has. But when the bottom line of that percentage is 230 million that’s a significant figure. It’s also true that some people… Read more »


Translation for Understanding

Guest post by Jim Garrow, Operations and Logistics Manager, Philadelphia Department of Public Health I work in public health which, as you’ve heard me complain, can be a bit dry. We talk about very complicated subjects and the people who do most of our talking have numerous advanced degrees and understand those subjects at a… Read more »


What have you done for me lately? Measuring the success of your communications

By Amy Larsen, Client Success Consultant at GovDelivery Today’s government communicators are tasked with staying on top of the latest communication trends to create and deliver messages or content that stakeholders want to receive.  And we all know the only way to determine success is if we measure it, which means government communicators end up… Read more »


How UK Government Organisations are Improving Citizen Engagement

By Kathy Kyle, Digital Communications Consultant at GovDelivery UK According to a Capgemini/ European Commission eGovernment Benchmark report, less than half of Europeans don’t use digital government services. Despite the increase in the uptake of digital services across virtually every sector, 80 per cent of those not using digital services for government business are simply… Read more »


Hack for MN 2013

By Ben Ortega, Senior Software Engineer at GovDelivery On June 1st we celebrated the first annual National Day of Civic Hacking, a day dedicated to leveraging technology and open data to improve communities. Not satisfied with a typical single day event, our local civic-minded techies at Open Twin Cities organized Hack for MN, a weekend-long… Read more »


Innovation & Government: Don’t Be Intimidated by the Big “I” Word (Edison Wasn’t)

As I thought about the subject of these two words thrown together, I thought about different analogies I could use in order to put a fun visual to the idea. One thought that came to mind was imagining that Innovation and Government were high school kids in the hierarchy of popularity. Government might very well… Read more »


Integrating Government Social Media and Email Communications

In previous blogs you’ve heard about how government organizations are embracing digital communication channels – replacing traditional face-to-face and paper-based methods – to share information with citizens and other stakeholders. In fact, Britain’s coalition government announced last month that it would be providing ‘Twitter exclusives’ to journalists to bolster its social media image and help… Read more »