How Effective Is Your Emergency Communications System?

In my last post, I discussed how a siloed communications system doesn’t work in emergency communications. The term, silo, refers to departments within an organization working separately with little to no communication with each other. For example, in the public sector, emergency notifications are typically handled separately from the communications team. Taking full advantage of… Read more »


Timing Is Everything

Guest post by Jim Garrow, Operations and Logistics Manager, Philadelphia Department of Public Health When I follow emergencies unfolding online, I follow them using Twitter. It’s where news breaks these days. The problem is that it keeps breaking. Over and over and over again until the entire situation is a mish-mash of unhelpful posts. Let… Read more »


Jazz Up Text With Graphics to Capture Reader Attention

One small change can make the difference between your digital communications getting read or ignored. And it’s an easy change to make. Simply add graphics to your text and you’ll get more traffic, increased readership, and better search engine optimization (SEO). The increases can be quite dramatic. High quality visuals are 30 times more likely… Read more »


Preventing Crime in 2013: How to Get More Tips With Email

By John Simpson, Engagement Consultant at GovDelivery Preventing crime is one of the number one goals for public safety organizations. In 2013, we are seeing a shift in public safety groups, many of whom are leveraging the power of local citizens and stakeholders to report criminal activity. This type of interaction helps identify trends and… Read more »


Upcoming Webinar: Improving Emergency Communications in Government

Unlike businesses in the private sector, government organizations have an additional challenge. In times of emergencies, such as a natural disaster or criminal threat to the community, getting that message successfully delivered to the right audience, and at the right time, can help save lives. A government agency’s ability to easily connect with community members… Read more »


GovDelivery Awarded G-Cloud III Framework Contract

By Kathy Kyle, Digital Communications Consultant at GovDelivery GovDelivery was recently awarded a G-Cloud III framework contract for its Software-as-a-Service (SaaS) cloud-based solutions, making it easier for government to reach more people. G-Cloud III is important as it continues to enable UK public sector departments and organisations to easily access centrally negotiated deals and transact… Read more »


Universal Credit Implementation: Meeting the Communications Challenge

The most extensive reform to the UK welfare system in five decades- Universal Credit – is underway and presents some unique challenges and opportunities, as outlined in a recent article in The Guardian. With a change this massive, how does the UK government implement Universal Credit consistently and communicate clearly with its citizens? Defining the Change… Read more »


Email Finds New Life in Integrated Campaigns

There’s a school of thought that says email is outdated – that people are moving to social media channels (Facebook, Twitter) and mobile text messaging. Many think the generation entering the workforce today sees email as an ‘old-fashioned’ communication medium. So, should forward-looking government agencies focus their digital communication strategies on social media and mobile… Read more »


Social Media Strategy: More Than Posts and Tweets

Social media seems so easy. Getting a social media presence going is as simple as setting up an account and starting to post or tweet. It’s tempting to hire someone to get started – and check off that ‘social media’ box in e-government initiatives. But this approach results in isolated social media outposts that don’t… Read more »


Three Trends Top the List for Federal Agencies in 2013

More collaboration, better customer service, and expanded use of mobile devices and applications are top trends for federal government agencies in 2013. The trends are intertwined. Mobile devices/apps make information available 24/7 and increase interaction between customers and agencies and between agencies. The result is more collaboration and better customer service. About 200 individuals in… Read more »