3 Ways Peer-to-Peer Services Will Rock Government’s World

Last week, I was able to attend the 2013 Personal Democracy Forum in New York City.  This conference and community is about the present and future impact of digital technologies on our democracy.  While listening to many of the thought-provoking and passionate presentations, there were a few different ideas that really spoke to me. Here… Read more »


What’s Next In Digital Communications- Upcoming Webinar

Among the vast majority of choices that are available to us on a recurring daily basis, the idea of choosing “correctly” can seem exhausting and never-ending.       “Sushi or that amazing taco salad at that one place around the corner?” “Should I send the kids to public or private school?” “When is the best time to… Read more »


How to Gain Subscribers During Special Events

Many government organizations and agency departments plan and promote special events or seasonal occasions that relate to the constituency they serve and support. Highlighting these events through communications and digital content provides a fun and timely way to interact with the public, and can even serve as a platform for gaining subscribers and engaging citizens… Read more »


How to write and send a marketing email

Guest Post by Darren Caveney, co-creator of comms2point0 and Vice Chair of LGcomms Email? Send them an email? But, hasn’t the world all shifted across to social media, I hear you cry? Well yes and no. A whopping 94% of UK adults have an email address (source: Ofcom, 2012) That knocks into a cocked hat… Read more »


Raise Your Hand If You Want to Make a Difference

With National Day of Civic Hacking right around the corner (June 1st and 2nd), cities all around the nation are gathering in preparation to collaborate. Citizens, civic activists, entrepreneurs and engineers alike will be joining in the festivities of sorts. If you’re like me, and you’d like to contribute to your community, but aren’t quite… Read more »


13 Tips on Social Media for Public Health

By Steve Ressler, Founder of GovLoop Last week, I had the honor of speaking about “Social Media and Public Health” at the Michigan Homeland Security Training Conference.  It was a great event with ~3,000 state and local government public health and emergency response leaders (plus Grand Rapids, MI is an awesome town). I thought I’d… Read more »


Email: The Major League Player

When you are formulating your digital communication strategy, what tools form the foundation for your execution? Social media is most likely the first thought that comes to mind these days. And understandably so; social media, in its many forms, can be a very effective communications tool. However, email remains a key tool, especially in the… Read more »


Live Stream Without Having a Heart Attack

Live streaming is an effective tactic to engage those who cannot attend your event in person and to distribute your messages to broader audiences. Some other examples of government organizations who live stream are: The White House, The Minnesota Senate, and NYC Council Committee on Technology. But live streaming can be stressful enough to induce a heart attack.… Read more »


9 Effective Engagement Tactics Utilized at the DC One City Summit

As an engagement strategist still recovering from chronic burnout as a result of my organizing efforts for the Boston Police Department and Neighbors for Neighbors (facilitating 250+ meetings a year for many years), I avoid spending entire Saturday afternoons at civic events like the plague. To my surprise, something extraordinary happened this past weekend. I ended… Read more »