Build your audience first: 7 ways to grow your reach for greater impact

Delivering a great citizen experience starts with building an audience to receive it. Fortunately, numerous digital channels and strategies exist to help you grow your reach and make an impact – here are just a few.    Public sector organizations are using digital communications to transform the citizen experience in a variety of ways, whether… Read more »


Digital Engagement Strategy Series: Measure and Analyze Outreach Results (3)

By John Simpson, Engagement Consultant at GovDelivery There are a few basic components that anyone can leverage when beginning to develop the framework for their digital engagement strategy or evaluate an existing one. This blog post is part of a larger series tied to our recent webinar on Stakeholder Engagement in Federal Government. If you… Read more »


Building a civic ecosystem

By Abhi Nemani, Innovator-in-Residence, GovDelivery The last four years have seen explosive growth in the civic technology field, and I have been privileged to see it firsthand in my role at Code for America (CfA) since 2010. Earlier this year, when I decided it was time to move on and explore a new segment of… Read more »


Your Digital Journey Starts Here

Originally Posted on Comm2Point0. By Dave Worsell, Director of Government Solutions at GovDelivery Europe. Every journey starts somewhere.  The easier the first step the faster it becomes to reach the destination. Here at GovDelivery we know we aren’t the final destination and we definitely aren’t one of the many distractions along the way.  However, we are one… Read more »


Three Simple Steps Toward Better Stakeholder Engagement

Engagement is the name of the game in 2014. According to a recent GovDelivery survey of local, federal, and UK government agencies, forty percent of respondents named increasing stakeholder engagement as their number one communications objective this year. Better communication strategies lead to better stakedholder engagement, and more importantly, better engagement leads to more mission… Read more »



How USDA Farm Service Agency Saved Millions and Reached More Stakeholders

At this year’s annual Digital Communications Tour stop in Washington DC, officials from three government agencies presented to hundreds of their peers on the latest innovations in digital communications in federal government. Below is a snapshot from the panel session highlighting Kent Politsch, Chief of Public Affairs for the USDA Farm Service Agency (FSA), and… Read more »


Citizen Engagement at the Department of the Interior

If we asked you a few years ago what the U.S. Department of the Interior is and what it does as a government agency, would you know? In 2009 after conducting research about this very question, the Interior realized that for the vast majority of the public, the answer was a resounding “no.” The Interior’s… Read more »


Stearns County Shows the Power of Email

Lowering local crime rates is the goal of every law enforcement agency, but it’s not an easy goal to achieve. Local police departments create crime tip phone lines; however, calling isn’t always the best option to report crimes. And in this more digital world, many citizens prefer to use channels they’re already using. For this… Read more »


Answering Your Questions on Citizen Engagement: Part 2

This post is a continuation from last month’s blog answering some of the questions we received during and following our Citizen Engagement webinar with insights from Ruthbea Clarke of IDC Government Insights and Mary Yang of GovDelivery. In the last post, we were able to compile the responses to questions answered during the webinar. Here… Read more »